Drip Campaigns: Nurturing Customers

Most marketers understand the influence of automated drip campaigns in turning leads into customers by moving them through the sales cycle and an excellent opportunity to create sales opportunities by nurturing the existing customers through these campaigns. As per a marketing research data, the chances of selling to a new customer is mere 5-20% whereas the…

How to stay ahead using SEO in the age of AI

We are treading in an advanced world of technology – science of internet, highly connected, fast-paced and ever evolving. Internet has become more than an information source, moved past being a mere Wikipedia. Enter virtual assistant with its interpersonal associate skills. We are equipped with machine that simulate as human brain functions. Against the backdrop…

How to be on Top-of-Mind in Digital World

Sometimes, delivering personalized experiences to customers within this vast expanse of digital world seems to be a distant dream. It’s difficult to achieve a breakthrough or optimize in capturing audience interests and then spread your message through the best possible channels of communication. The technology to listen, learn, and engage is in place but the challenge is…

Q&A: Top 12 FAQs on Digital Marketing

Businesses, marketers and entrepreneurs often have questions related to online marketing. You might find answers to most of them on the internet at different sites. Still, we decided to put some of them together for your ease in a blog. Here are top 12 chosen questions of digital marketing – Social Media marketing, Email marketing…